This is where I can help – just like your members need a trainer to help them reach their fitness goals, you may need some help with your marketing to reach your business goals. With over 20 years marketing experience and 10 years working as a group fitness instructor and personal trainer, my speciality is creating marketing and social media strategies for fitness centres, personal trainers and sporting clubs, to increase memberships, generate leads and improve brand awareness.
MARKETING
I have over 20 years experience managing a range of marketing projects, campaigns and activities in both business to business marketing and business to consumer marketing. Coming from the corporate world, I have worked for companies such as the Commonwealth Bank, Microsoft and AMP.
Having worked with many small businesses in the past, and being one myself, I understand the pressures faced and how important it is to have a return on any marketing dollars spent.
In addition to experience, I have the following qualifications
- Bachelor of Information Technology
- Masters of Business in Marketing (distinction level)
- Australian Direct Marketing Association Certificate (high distinction level)
- The Australian Direct Marketing Association Certificate in Online Marketing (graduated first with a distinction)
- Hootsuite Certification in Social Media Marketing
- Certified in Google Adwords and Google Analytics
- Presented at FILEX 2017
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