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Marketing and Social Media Strategies for Gym, Health and Fitness Businesses
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The Secrets of SEO for your business

Blog, Brand Awareness, Leads, Marketing, Social MediaBy superadmin18/02/2017Leave a comment

Search Engine Optimisation (or SEO), sounds pretty complicated but to make it simple, it comes down to how easy you are to find on a search engine such as Google (the biggie) or Bing. And let’s face it, this is how the majority of people find what they are looking for. In the old days (yes…

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The top 10 things you need in a social media marketing plan.

Blog, Planning, Social MediaBy superadmin15/01/2017Leave a comment

Social media is BIG. Pretty much everyone is on it (including my 85 year old Father) and I can’t see this changing anytime soon. And the bigger social media gets, the more important a role it plays in your marketing. Gone are the days of putting all your marketing dollars towards the more traditional forms…

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The marketing activities every fitness business must do in 2017

Blog, Brand Awareness, Leads, Marketing, PlanningBy superadmin20/11/2016Leave a comment

No matter what how many members you have, how big your marketing budget is or what type of fitness or sports business you run, you need to be doing some marketing to ensure people know about your business, to generate leads, to promote your services and to keep increasing your sales. The challenge is there…

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The top 10 features your Website must have to succeed

Blog, Brand Awareness, Leads, Marketing, Social MediaBy superadmin17/10/2016Leave a comment

Pretty much all fitness and sports businesses today have a Website – it plays an important part of your marketing strategy. And there are many important reasons as to why you should have one – it is always accessible, it gives your business added credibility, it keeps your clients and leads informed, plus it saves…

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Have you unleashed the power of blogging yet?

Blog, Brand Awareness, MarketingBy superadmin20/09/2016Leave a comment

When I am reviewing the online profile of a fitness centre, personal trainer or a sporting business, one of the first things I look for is a blog. If I don’t see one, my heart sinks a little. If you are not blogging, then you need to start sooner rather than later. It is an…

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How to find instant success on Instagram

Advertising, Blog, Brand Awareness, Leads, Social MediaBy superadmin21/08/2016Leave a comment

Instagram is really becoming a hot social media tool to be on today. As of June this year, Instagram had 500 million monthly active, more monthly active users than Twitter and is the second most engaged network after Facebook. You should be on Facebook as a priority but if you are looking for another channel…

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The next top 10 tips to make your Facebook ads a success.

Advertising, Blog, Brand Awareness, Marketing, Social MediaBy superadmin18/07/2016Leave a comment

Last month I wrote about my first top 10 tips to get a better return on your Facebook ads – here are my next and final top 10 tips to help you get a better return on your Facebook advertising: 11. Use a relevant landing page When someone clicks on your ad, whatever you do,…

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The first top 10 tips to making your Facebook ads stand out from the crowd.

Blog, Brand Awareness, Leads, MarketingBy superadmin12/06/2016Leave a comment

I know I don’t need to tell you how Facebook has become such an important part of marketing your fitness or sports business. Therefore it is only logical that Facebook advertising also plays an important role in your marketing to increase your brand name, generate leads and increase sales. But let me tell you there…

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Hello! Is there anyone out there (or how to get a reaction from your followers)?

Blog, Marketing, Social MediaBy superadmin17/04/2016Leave a comment

So you have your social media channels all set up and you have managed to get a decent number of fans and followers. Now comes the next question, how do I get more engagement from them (as in more likes, shares, comments, retweets, forwards or just some sort of reaction to your posts)? Before we…

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Targeting businesses could mean big business for you

Blog, Brand Awareness, Business to Business, Leads, MarketingBy superadmin13/03/2016Leave a comment

From my experience, I find the vast majority of fitness and sporting businesses spend hours of time and the majority of their budget on marketing to individuals or sometimes couples and families. But let me give you a tip – get to know your local companies, shops, corporates, sporting clubs, association and other heath and…

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Le Grand Marketing

I have over 20 years experience managing a range of marketing projects, campaigns and activities including social media, marketing plans and strategy development, direct marketing, copywriting, event management and market research. Coming from the corporate world, I have worked for a variety of companies including the Commonwealth Bank, Microsoft and AMP.

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About Us

Le Grand Marketing has over 20 years experience managing a range of marketing projects, campaigns and activities including social media, marketing plans and strategy development, direct marketing, copywriting, event management and market research.

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