One of the best ways I can describe influencer marketing is the old saying “it isn’t what you know but who you know.” Influencer marketing is basically when a business collaborates with an influential person on social media to promote a product, service or campaign. Now I am not going to focus on those well…
DetailsAs I have mentioned in my previous blog, every fitness trainer or business should be blogging. Not only will it help you with your SEO but will also position you as an authority in your area. Whether you are already blogging or just about to jump onto the blog bandwagon, then read my top 10…
DetailsWith the growing use of social media, you may think this would result in the decline in the importance of email as a marketing tool. But on the contrary, email marketing is bigger than ever and is still one of the most effective ways to generate leads and close sales. Though social media is great…
DetailsThere is an old saying “don’t put all your eggs in one basket” meaning you shouldn’t put all your resources, money or hopes into just one thing. Eggs are pretty delicate, and if all of your eggs were in one container, and that container was damaged, you may lose all of your eggs in one…
DetailsIf you have been spending money on Facebook ads or Google Adwords but are not getting the number of leads you want, then I have some good news for you. I am going to provide you with over 100 free tricks and tips you can use, to drive traffic to your web site and give…
DetailsYou may or may not know but Facebook has recently announced changes to their newsfeed. If you manage a Facebook business page, these changes are going to affect you and not for the better. Let me take a step back – Facebook Zero is the name given to the new approach Facebook is taking with their…
DetailsI don’t need to tell you just how competitive the fitness industry is – it is fierce. There seems to be a fitness business on every corner. And just when you think there couldn’t possibly be any more, another competitor opens their doors. This makes it even more important to stay on top of what…
DetailsWell the new year has started and I am sure your members and clients have made those typical new year resolutions – lose weight, eat healthier, drink less and so on. But what about the New Year resolutions for your fitness business? Have you thought about what you will do different this year to get your…
DetailsAs we come closer to a new year, what will be the big social media trends to make an impact in 2018? Well read my predictions on what social media trends I think will help you market your fitness or sports business. Social media advertising – make it personal With organic reach dropping, paid content…
DetailsAs we are approaching the end of the year, I thought it was a good chance to look back on the role social media marketing played and what proved the most effective in building your brand, generating leads and generating loyalty in 2017. The use of social media continues to grow. I am sure you…
Details