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Marketing and Social Media Strategies for Gym, Health and Fitness Businesses
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The top 10 reasons you should outsource your marketing & social media

Marketing, Social MediaBy superadmin05/08/2019

When running your own business, you can find yourself easily snowed under with so many tasks it can sometimes seem out of control. But the good news is that it does not have to be! You probably have enough on your plate at any one time, so why add more to the endless list of…

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The top 10 fitness brands crushing it on social media

Social MediaBy superadmin01/07/2019

One of the best ways to enhance your social media content is to follow similar brands even if they are your competition. This way you can get a clear idea of what works and what does not. In addition to trial and error, knowing how others social media posts perform can give you the knowledge…

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Top 10 Ways to Keep Members Training Over Winter

Blog, RetentionBy superadmin11/06/2019

We all know that over winter it is harder to keep up that motivation. It seems that, especially in the fitness industry, the cooler weather can bring with it a lull in business as everyone prepares to bunker down. But it does not have to be that way! There are plenty of ways which you…

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The top 10 ways to get the most out of your positive reviews

Blog, Social MediaBy superadmin17/05/2019

Did you know that 73% of consumers would trust a fitness business more if it had positive reviews? And that 85% of consumers trust online reviews as much as a friend or family member? The power of a positive review is wonderful in its own right. Optimising great customer feedback even further can turn this…

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The top 10 most costly Facebook mistakes and how to avoid them

Advertising, Blog, FacebookBy superadmin15/04/2019

Are you making Facebook ad mistakes that could be eating away at your marketing budget? Are your ads helping Facebook more than they’re helping your fitness business? In this blog, you’ll discover the most common mistakes made with Facebook ads and how to resolve them so you get a better return on your ad spend.…

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The top 10 FREE awesome Google Tools you should be using now

Blog, Social MediaBy superadmin18/03/2019

Whatever you think of Google, you have to admit that they offer a lot of free tools to use with the convenience of being able to access them with one login. Fitness business owners should take advantage of these tools to get more out of their search engine and social media marketing campaigns. There is…

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The top 10 ways to beat Facebook’s algorithm

Blog, FacebookBy superadmin18/02/2019

As you all probably know by now, the new Facebook algorithm has resulted in a big drop in the organic reach of your content (for more on this, read my previous blog on Facebook Zero. Mark Zuckerberg, said this about the planned updates to the news feed “As we roll this out, you’ll see less…

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The 10 top branding strategies every fitness business should be doing

Blog, Brand AwarenessBy superadmin09/01/2019

Your brand is one of the most important assets you own – it is more than just your logo and name. Think of it as a promise to your members and clients. It tells people what they can expect from you and what makes you special. It is who you are, who you want to…

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The top 10 social media trends to look out for in 2019

Blog, Social MediaBy superadmin11/12/2018

As we are coming to the end of 2018, now is a great time to start planning your 2019 social media strategies. But social media is always changing so it is important to keep an eye on any new developments which you can take advantage of in the New Year. To help you stay ahead…

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The top 10 reasons to use Facebook groups

Facebook, Leads, Social MediaBy superadmin12/11/2018

As fitness owners struggle to reach their audience with Facebook page content, many are turning to Facebook groups to deliver their brand’s message and connect with fans. Many marketers compare Facebook pages to a monologue and groups to a dialogue; while a brand is in control of its page content, group content is typically more…

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Le Grand Marketing

I have over 20 years experience managing a range of marketing projects, campaigns and activities including social media, marketing plans and strategy development, direct marketing, copywriting, event management and market research. Coming from the corporate world, I have worked for a variety of companies including the Commonwealth Bank, Microsoft and AMP.

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About Us

Le Grand Marketing has over 20 years experience managing a range of marketing projects, campaigns and activities including social media, marketing plans and strategy development, direct marketing, copywriting, event management and market research.

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