Chances are, you are either coming out of lockdown or are still in lock down for the immediate future (like me in Sydney). If you manage a physical bricks and mortar centre, you have had to close your doors (again) and are counting down the days until you can get things up and running. Until…
Let’s face it, most of us (including me) are often not comfortable when it comes to sales. We are great at training people and love teaching classes or running bootcamps but when it comes to converting hard earned leads to sales, this is often our downfall. From my experience, it is a lot easier to…
One of the benefits of 2020 (and they were few and far between), was people realised how important their health and fitness was – both physically and mentally. However with so many fitness businesses having to shut their doors down for a number of months last year, people had to look for different ways to…
The Coronavirus pandemic took its toll on the vast majority of businesses – especially the health and fitness industry. As restrictions start to change, people are starting to return to the gym or fitness studio. But there are still a lot of people too nervous to train at a gym and have either cancelled their…
Coronavirus has affected just about everyone and every business – none more than the health and fitness industry. Just read the latest Fitness Industry report on the impact Coronavirus has had on the fitness industry. So with most businesses closed for now (though things are slowly changing), I have made a list of the top 10 things…
Coronavirus is going to shake up our industry as well as all others. It is could well mark a huge shift for the fitness industry. A lot of gyms and fitness centres have shut down. Thankfully, as of yet, this has not happened in Australia but many people have suspended their memberships and are too…
According to a Wyzowl survey, 72% of people prefer to use video to learn about a product or service. This tells me that video is a great option for fitness and wellness businesses to connect with, convince, and convert leads into customers. Creating short videos doesn’t have to involve elaborate props, actors, or venues. It’s…
Facebook Stories is a feature which allows people to share photos, videos, and animations that disappear after 24 hours. It’s very similar to Snapchat stories, which was introduced back in 2013. Content shared via Facebook Stories doesn’t appear in the News Feed. Instead, Stories appear above the News Feed. To view someone’s Facebook Story, just…
In the year 2019 social media is as prominent as it has ever been. It is more crucial than ever before that you bring your business into the 21st century and use the various social media platforms and features that can be found all over the web. But how should you be using these platforms…
When businesses first take off it is normal for you to struggle a little but when this progresses for months on end you may need to rethink your current strategies. We all know a health and fitness based business takes your heart and soul, but what happens when that is just not enough? Well here…
